The talent has never been the question. The attention has been.

Hi everyone! It's been a little bit! I hope you've all been enjoying my podcast, In The Cup! But I had a little more to share from my experience at the Women's U.S. Open this past week, so here's a throwback read for you!

This weekend, I attended the Women's U.S. Open at Riviera Country Club, and for a few days, one of golf’s most iconic venues belonged to the women.

In a city known for stars, there was no shortage of them on display. Every player dreams of winning a major championship, but there’s something different about the Women's U.S. Open. It carries a weight, a history, and an expectation that makes it one of the most coveted titles in the game.

And what a stage for it.

Riviera, with its timeless design, rolling fairways, and old Hollywood mystique, felt like the perfect backdrop. Nestled below the hills of the Pacific Palisades, the course has long been considered one of golf’s great cathedrals. This year, it hosted the best women golfers in the world for the first time, and the moment felt significant.

Walking the grounds throughout the week, I couldn't shake the feeling that there was a different energy surrounding this championship. Maybe it was the historic venue. Maybe it was the caliber of talent competing. Or maybe it was the continued rise of women's golf, which has steadily built momentum over the past several years. Whatever the reason, there was a buzz that felt fresh, exciting, and long overdue.

As I watched players navigate pressure-packed moments, battle changing conditions, and deliver incredible performances, I found myself asking: Why doesn't women's golf receive the same level of attention, viewership, and fan support as the men's game?

I've attended tournaments across nearly every corner of professional golf—from PGA Tour stops and pro-ams to Champions Tour events and major championships. Yet something stood out to me this week.

The women can absolutely compete.

They bring world-class skill. They create compelling storylines. They deliver drama, resilience, and memorable moments under the brightest lights. The level of golf on display was exceptional, but what struck me most was how accessible and engaging the experience felt as a fan.

The conversations around growing the game often focus on participation, but growth also comes from paying attention. From showing up. From watching. From giving athletes the audience they deserve.

The Women's U.S. Open at Riviera felt like a glimpse of what’s possible when the biggest stages are shared more equally. The talent is there. The personalities are there. The stories are there.

Now it's up to all of us to tune in.

Whether you're a lifelong golf fan or someone just discovering the sport, make time to watch these athletes compete. You'll see incredible golf, but more importantly, you'll see a game that continues to evolve, and a group of players helping lead it into the future.